October 16, 2019
DIGITAL

CebuPac’s GetGo harnesses CuroTek for enhanced customer experience

Cebu Pacific getgo - Science and Digital News

TRAVELERS flying Cebu Pacific ​Air (CebuPac) has something to look forward to in 2019.

It is because the low-cost airlines’ Lifestyle Rewards Program GetGo has partnered with Curo Teknika, Inc. (CuroTek) to improve customer experience through the former’s contact center services.

CuroTek is positioned as the Philippines’ preferred Managed IT Services and Contact Center partner of market-leading enterprises.

It was learned from an email message received by SDN — Science and  Digital News that GetGo signed a partnership with CuroTek recently.

GetGo Cebu Pacific Contract Signing - Science and Digital NewsPartnership. Jojo Uligan, former chief operating officer of Curo Teknika, Inc.; Aaron Delapaz, operations manager Cebu Pacific Getgo Loyalty Rewards; Nik Laming, general manager of Cebu Pacific’s GetGo Lifestyle Rewards Program; Nerisse Ramos, senior vice president and chief operating officer of ePLDT Group and president of Curo Teknika; and Jett Tinio, current chief operating officer of Curo Teknika, grace the ceremonial contract signing for GetGo’s adoption of Managed Contact Center services from Curo Teknika. Curo Teknika is an ePLDT subsidiary that offers Managed IT Services and Business Process Outsourcing to various industries in the country. (CebuPac)

Under their partnership, CuroTek will provide Cebu Pacific Managed Omni Channel Contact Center Services to the latter’s GetGo program that rewards customers.

Through the lifestyle rewards program customers will be able to to earn and convert points from their flights and the company’s lifestyle partners.

All that they have to do is fly with Cebu Pacific to earn points and redeem them for free flights or in-flight add-ons.

Nik Laming, general manager of GetGo, cited the partnership’s significance to Cebu Pacific’s customers.

“We really look forward to the coming months and years as we achieve new successes and address new challenges, as well as deliver great customer care through all possible channels.

“My hope is that we will be able to maintain our level of customer care at a satisfactory level; knowing that we have CuroTek with us we believe that we will provide just that, and so much more,” said Laming.

On the other hand, Nerisse Ramos, CuroTek president and ePLDT Group senior vice president and chief operating officer, welcomed the airlines’ relying on CuroTek.

She expressed her genuine appreciation to GetGo for entrusting its contact center needs to CuroTek, specifically in redefining the way it offers “topnotch customer experience” to Filipino flyers.

“Contact center is a very critical component of GetGo’s digital transformation in terms of redefining customer experience. We are very honored that they have chosen us to be part of their strategic roadmap,” said Ramos.

 Cebu Pacific aircraft - Science and Digital NewsOn a rainy day, a Cebu Pacific aircraft lies on the tarmac at Ninoy Aquino International Airport (NAIA) awaiting go-signal from the tower to take off. (Image: EKU)

“We have benchmarked CuroTek as the country’s leading provider of contact center solutions to Philippine enterprises and we’ll offer just that to their growing organization. In behalf of CuroTek, backed by the strengths of PLDT and ePLDT, the whole team is committed to make this journey successful.”

GetGo availed itself of the Omni Channel Contact Center services for both their GetGo Loyalty Rewards Customer Service and GetGo Telemarketing.

Through this partnership, GetGo will be able to provide a better experience to its fast-growing member base by assisting them on their rewards/points when they book their international and local flights through Voice, Email, Chat and Social Media. Likewise, this will enable their clients to avail themselves of the GetGo credit card powered by Unionbank Visa Card.

An established ePLDT subsidiary, CuroTek provides bespoke solutions for both Contact Center Services and IT Outsourcing. Capitalizing on its proprietary IT Framework Best Practices and Homegrown Omni Channel Contact Center Solutions, CuroTek enables its partners to achieve their digital transformation goals and providing delightful customer experience. (EKU)

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