Lenovo opens its first Legion Concept Store in Philippines
FILIPINO gaming enthusiasts have a new haven they may call “home.”
The “home” may just be where their gaming hearts take them, specifically at the “Legion Concept Store” for gamers established by Lenovo for its first Legion store in the Philippines focused on gaming and the country’s eSports players.
Recall that for the first time in the history of the Southeast Asian (SEA) Games, eSports will be included in the lineup of traditional sports when the Philippines host this year’s 2019 SEA Games.
Winners of the SEA Games eSports competition in the six games to be played will receive the same incentives from the government given to the winners of the sports such as basketball, boxing, track and field and many others.
The Chinese technology company, reputedly a global innovation leader and number one PC developer, through Lenovo Philippines inaugurated on February 28 its Legion Concept Store at the 4th Floor of the Annex Building of SM City North EDSA, Quezon City, Metro Manila.
Lenovo established the gaming store “to bring game-changing devices closer to Filipino gamers as the company bids to own the local gaming segment.”
Gaming aficionados and casual visitors will be treated to a wide range of products from Lenovo’s Legion gaming lineup. They will be able to personally test and play the featured games.
The company launched Lenovo Legion in the Philippines in 2017 thereby establishing a “significant foothold in the country.” Lenovo expects its lineup “to continuously increase in sales and popularity among the gaming community.”
Lenovo Philippines Country Manager Michael Ngan, sees the gaming market’s continued growth.
“As the gaming market grows exponentially every year, we at Lenovo would like to maintain our commitment in providing best performing and top of the line devices to the Philippines, which includes the Legion line of gaming notebooks. The exclusive Legion store was conceptualized to support the local gaming culture and provide virtually everything that a gamer needs,” he said in a statement sent to SDN — Science and Digital News.
Lenovo now has its first Legion Concept Store in the country, which formally opened to the public on February 28, 2019. From left: Sheilla Valencia, Lenovo Philippines channel account manager; Charm Bautista, Lenovo Philippines retail manager; Emma Villaroman, Villman area manager; Eric Villaroman, Villman purchasing head; Michael Ngan, Lenovo Philippines country general manager; Manuel Villaroman and Girlie Villaroman, owners of Villman; Sally Yu, Lenovo Philippines consumer lead; Tristan Gonzales, Lenovo Philippines 4P manager for Legion and Desktop. (Images: Lenovo Philippines)
The concept store will not only showcase Legion products but will also occasionally conduct mini gaming tournaments aimed at further engaging the local gaming community.
Lenovo revealed that more Legion Concept Stores are now being planned to be established in many parts of the country.
“A gaming beast” unleashed
The store’s inauguration the company also unleashed what it dubbed “a gaming beast,” the Legion Y740 gaming laptop, which marks Lenovo’s first device to have NVIDIA® GeForce RTX™ graphics card.
Legion Y740 is geared towards eSports professionals and mainstream gamers who mostly play the latest AAA games. The laptop boasts of having the NVIDIA® GeForce RTX™ 2060 and powered by NVIDIA’s Turing architecture and its new RTX platform,;the GeForce RTX™ 2060 has up to 6X faster performance than the previous generation of graphics cards.
“With new and upcoming PC games being increasingly demanding in terms of graphics, NVIDIA’s RTX graphics cards are what mainstream gamers need if they want to fully immerse themselves into these worlds, as it allows everyone to play at maximum settings while providing crisp and clear quality like never before,” said Ngan.
Lenovo assures that combined with the “Intel® Core™ i7-8750H processor, the Legion Y740 easily handles graphics-intensive games like Shadow of the Tomb Raider,Battlefield V, and Anthem at either 1080p or 1440p resolution.”
The Legion Y740 prides itself as the thinnest and lightest among similarly specced and priced NVIDIA RTX-powered devices, being only 19.95 mm thin and 2.2 kg (4.9 lbs.) light. Other unique features are its RGB Keyboard powered by Corsair iCue and USB-C Thunderbolt 3 support.
It comes with 16GB RAM, 1TB + 256GB SSD memory, and a 15.6” FHD IPS 144HZ (slim bezel) panel size. The device is available for Php119,995 at the Legion Concept Store, Lenovo Concept Stores, and at major electronics stores nationwide.
Buyers can enjoy two-year onsite warranty, and those who purchase up to March 31, 2019 can avail themselves of a free JBL Clip 2 and Lenovo Accidental Damage Protection (ADP) support worth as much as PHP 9,000 as part of an ongoing promo.
Meanwhile, adding to the rising popularity of eSports is the declaration the Games and Amusement Board (GAB) that considered electronic sports (eSports) “as legitimate sports” similar to basketball and boxing, as reported in October 2017 by ABS-CBN.com.
The GAB decision officially made eSports players in the Philippines as athletes and allowed professional gamers to apply and secure athletic licenses. GAB started recognizing eSports professional gamers starting in July 2017. (EKU)