NETWORK marketing industry is alive in the Philippines.

One proof is that hundreds of the industry’s professionals assembled on October 27-28 in Pasig City, Metro Manila, for the Asian Networkers Convention and Expo (ANCE) 2018.

ANCE photoANCE. Asian Networkers Convention and and Expo (ANCE) founder Sharin Noble Pili (center) is flanked by six of the 15 awardees during the ANCE event on October 28 in Pasig City. From left: R.S. Francisco, Frontrow Enterprise; Catherine Policarpio, IAM Worldwide Corporation; Billy Dela Fuente, Usana Philippines; Pilli; Paul and Ren Dela Fuente, Usana Philippines, and Thirzah Tanya Morales, Alliance in Motion Global. Hundreds attended the event at Metrotent, Metrowalk Plaza. (Image: ANCE).

A shot in the arm

The gathering provided the industry a much-needed shot in the arm in a way at raising its image in the eyes of Filipinos, in particularly, and the world in general.

A total of 42 multi-level marketing companies from 10 countries participated in the event; there were 15 awards bestowed to outstanding performers, and 15 speakers took turns in educating and informing the attendees about the industry.

Among the awardees are Billy de la Fuente of Usana Philippines, Best Business Leader of the Year; Paul and Ren de la Fuente, Usana Philippines, Outstanding Networker Couple of the Year; and Josephine de la Fuente, Usana Philippines, Best Networker of the Year (Female Category), etc.

Organizers of the convention staged at the Metrotent, Metrowalk Plaza, Pasig City, said it was “the biggest networking event in the world,” which “gathered professionals from the networking and the multi-level marketing industry.”

Pilli, president of ANCE, said the grand event united and empowered network marketing professionals through education and seminars conducted by industry trainers and experts.

The event provided learning opportunities, challenges and experience in marketing and sales delivered by top notch speakers and experts.

P_20181028_120946_1

Part of network marketing professionals that participated at the ANCE 2018 in Pasig City. (EKU)

Eliminate prejudice versus network marketing

“ANCE 2018 proved not only to unite the network marketing professionals, but also paved the way to eliminate the prejudice associated with  the industry,” a statement from the organizers emphasized.

The 5th iteration of the convention sought to strengthen the network marketing industry, educate distributors and professionals on business ethics and finance management, and recognize the notable achievements of individuals and companies as their contribution to an industry that has been around for over 70 years.

Furthermore, ANCE is also specifically designed to provide necessary skills, create the right brand awareness, improve leadership and member loyalties, and develop industry standards for the direct selling and networking marketing profession.

The ANCE founder, who came to the event with his wife, Annie Jennifer Pilli, said Filipinos make good in network marketing for being hardworking, resilient, smile a lot, and love and respect their family.

“Filipinos are known to be most hardworking, said S.N. Pilli.

He acknowledged the negative image of network marketing, which he said can be addressed through education and seminars and by showing it is an honest work.

The awardees pointed out that other professions or work also have negative image, not just network marketing.

It can be recalled that the ANCE founder and team members Tom “Big Al” Schreiter and Robert Butwin brought ANCE to Manila in 2014 under the World Professionals company, an independent international organization committed to providing a platform for professionals from different sectors of industries for their empowerment through business  and education.

Attendees and participants in ANCE 2018 included direct selling and multi-level market distributors and companies, representatives from international companies that explored business opportunities for growth and expansion in the local market and from neighboring Asian countries. (EKU) #